Reloshare: No Room to Dream

We partnered with ReloShare – the world’s first marketplace for social services – to launch “No Room to Dream” – a powerful activation that turned cars into the childhood bedrooms homeless kids never had. Each car features a real story from a person who experienced childhood homelessness, along with a call-to-action to help give every child a safe place to sleep. On World Homeless Day we launched at Oakland City Hall with the help of Mayor Barbara Lee. Then toured our installation around the Bay Area to make the issue of childhood homelessness unmissable.

COVERAGE

Ad Age
Little Black Book
Shots
Campaign
SHOOT

TEAM

Director: Brenton Gieser
DP: Joshua Pausanos
CCO: Brynna Aylward
CD: Jo Crosswell
ACD: Greggy Adriano
ACD: Johann Lopez
CW: Naomi Balaba
AD: Aidan Zecchel
AD: Beatrice Ferro
Producer: Chris Meister
Production Company: Invisible Collective

Client
ReloShare
Segment
Nonprofit
Services
Activation, Branding, OLV
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